Insuring a Lincoln

Lincoln is one of those venerable car brands that springs to mind when people think of upscale vehicles. It is fitting because the brand really hit its stride when it decided to devote itself to producing higher-end cars. These automobiles tend to be popular with older people, but the automaker's SUVs have helped to make it more appealing to the younger crowd as well. One thing is certain: They are not cheap. While they aren't the most expensive autos on the road by any stretch of the imagination, they are far from being the cheapest too. In addition to having somewhat pricey MSRPs, these vehicles are fairly expensive to insure as well. The average annual cost to insure these models is $1,693.48, which puts in the 26th place on a list of 36 car brands. Learn more about why this make is costly to insure below.

Model Statistics

TOWN CAR
TOWN CAR
What type of Coverage do Town Car Owners Choose?
Model Legend
$1,323

Average Annual Cost to Insure

LS
LS
What type of Coverage do Ls Owners Choose?
Model Legend
$641

Average Annual Cost to Insure

NAVIGATOR
NAVIGATOR
What type of Coverage do Navigator Owners Choose?
Model Legend
$612

Average Annual Cost to Insure

CONTINENTAL
Sorry, No Model Image
What type of Coverage do Continental Owners Choose?
Sorry, We have no data for this model. Model Legend
N/A

Average Annual Cost to Insure

MKZ
MKZ
What type of Coverage do Mkz Owners Choose?
Model Legend
$673

Average Annual Cost to Insure

MKS
MKS
What type of Coverage do Mks Owners Choose?
Model Legend
$994

Average Annual Cost to Insure

MKX
MKX
What type of Coverage do Mkx Owners Choose?
Model Legend
$500

Average Annual Cost to Insure

ZEPHYR
ZEPHYR
What type of Coverage do Zephyr Owners Choose?
Model Legend
$4,800

Average Annual Cost to Insure

MARK
Sorry, No Model Image
What type of Coverage do Mark Owners Choose?
Model Legend
$393

Average Annual Cost to Insure

AVIATOR
AVIATOR
What type of Coverage do Aviator Owners Choose?
Model Legend
$1,800

Average Annual Cost to Insure

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Brief History

Henry Leland, who was also the founder of the Cadillac brand, founded Lincoln in 1917. He named the brand after Abraham Lincoln, which should come as no surprise. Things didn't go very well for the new brand, however, and it was purchased by the Ford Motor Company in 1922. From that point, it took a short period of time for the company to hit its stride. By the 1930s, however, they had become the preeminent luxury automobiles. The famous Continental made its debut in the 1940s and went on to serve as a line of presidential limousines. The Town Car, which proved to be one of the brand's biggest hits, debuted in 1981.

These Vehicles are Not Targeted by Thieves

Car insurance providers use theft statistics while calculating premiums. The good news is that these aren't popular with thieves. The National Insurance Crime Bureau, or NICB, maintains top-ten lists of the country's most popularly stolen styles. Not a single model appears on the national list, and no Lincoln models appear on the individual top-ten lists that are compiled for each state either. This is a positive factor that helps to keep insurance costs in check.

Customer Statistics

Top 5 Insurance Companies

Coverage Type

  • State Farm
    10%
  • Geico
    7%
  • Progressive
    7%
  • Esurance
    3%
  • AAA
    3%

Male Vs. Female (percent)

Average Age (years)

56 Male
44 Female
57

Credit Score

Education

Important Factors

  • Price
    42%
  • Coverage options
    33%
  • Customer service
    14%
  • You don't care, you just need car insurance
    11%

Strong Safety Ratings Keep Insurance Prices Reasonable

Another thing that the brand has going for it from an insurance cost standpoint is safety. Insurance agencies take safety ratings into consideration when calculating premiums. Vehicles that don't fare well in crash tests are more likely to result in expensive claims. In tests by the U.S. government, the MKZ received three-star and four-star ratings. The Navigator received four stars and five stars, which is the best rating of all. The Insurance Institute for Highway Safety have the MKX mostly "Good" ratings. In general, then, these are very safe automobiles.

High Prices Drive Insurance Premiums through the Roof

If they are safe and not targeted by thieves, why are they so costly to insure? It's primarily because they are expensive in general. The MKZ has a starting MSRP of $34,755, and the MKX has a starting MSRP of $39,545. Those prices may seem so-so, but the Navigator typically costs at least $57,000, and that is before any options or higher trim levels are selected. As upscale cars, they come with high price tags. It's just the way things are.

The average cost to insure popular offerings includes:

  • MKX 6-Cylinder Crossover - $1,349.00
  • Navigator 8-Cylinder SUV - $1,586.00
  • MKZ 6-Cylinder Sedan - $1,436.00
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