New & Used Mercury Cars, Parts & Reviews
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One of the marquee brand names of the Ford Motor Company for nearly a century, the Mercury brand was created in 1939 by Edsel Ford. Designed as an entry level luxury car brand, Mercury got its name from the Roman mythological “messenger of the gods”. By 1945, the Mercury brand was combined with Lincoln, creating Lincoln-Mercury branded vehicles. Mercury soon outgrew its branding as entry level luxury, and suffered along with the rest of the American automotive industry in the late 20th century. |
While there were rumors Ford planned to cancel the Mercury brand, speculation ceased when Ford announced it would invest in Mercurys as part of a “small car strategy.” The Milan and Mariner are said to be central to this goal, as well as a re-tooled version of the popular Ford Focus. |
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Ford Poised to Kill 71-Year-Old Mercury Brand
Editorials | May 28, 2010American can now officially add Mercury to the long list of auto brands rendered extinct by the financial crisis. Ford is ready to phase out the Mercury brand after 71 years. Top Ford executives and members of the Ford family have already approved the decision and now must request the support of the board.
Full Story2003 Mercury Messenger Concept
Concepts | May 7, 2009Is This a Future Mercury? In an auto show filled to the brim with more concepts and new model releases than ever before, the Messenger almost faded into Fords white display stand background. If it was red, lime green or yellow, or some alternatively dramatic hue, maybe it would have [...]
Full Story2005 Mercury Meta One Concept
Concepts | May 7, 2009Mariner "Urban Edition" Concept Unveiled at SEMA
Concepts | May 7, 2009Mercury Meta One Concept Sports Advanced Safety Systems
Concepts | May 7, 2009Car Insurance
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